Overview
Digital Director
As our Digital Director, you will help College Track do impactful digital outreach so that we can further their mission, engage supporters effectively, and drive growth. Day to day, you will lead the development and execution of comprehensive digital strategies, oversee website management, content creation, email marketing, digital advertising, and analytics. To thrive in this job, you must have a deep understanding of digital marketing principles, strong project management skills, and a passion for leveraging technology for social change.
Interested? Keep reading.
College Track is a comprehensive college completion program that equips students confronting systemic barriers to earn a bachelor’s degree and a life of choice, opportunity, and power. We are a values-first organization, placing commitment, passion, joy, authenticity and excellence at the center of everything we do across our 12 sites.
You’ll know Digital Director is the right fit for you if…
- You have a minimum of 7-10 years of experience in digital strategy, digital marketing, or related fields, with at least 3 years in a leadership role.
- You hold a Bachelor’s degree in Marketing, Communications, Digital Media, or a related field. A master’s degree or relevant certifications (e.g., Google Analytics, PMP) is highly desirable.
- You have a proven track record of developing and implementing successful digital campaigns, in the nonprofit sector preferred.
- You are proficient in digital marketing tools and platforms, including SEO, SEM, email marketing, social media, and content management systems.
- You have strong leadership and team management skills with the ability to inspire and motivate a diverse team.
- You have proven ability to build relationships and work effectively with stakeholders at all levels.
- You are excited to support the team in a hybrid capacity – You can be based in Washington, DC, Denver, Los Angeles, New Orleans or Oakland.
As a passionate member of College Track’s team, you would be provided access to extensive benefits centered around three core areas of wellness: health care, work-life balance, and financial security. We believe time off is essential to success and provide up to 27 discretionary time off days (Sick and Vacation) in addition to 28 paid office closure and holiday days in your first year of employment. Learn more about benefits here (bit.ly/JpBs22) and learn more about the role by viewing the full job description here (https://bit.ly/479FGDz).
This position is full-time, exempt. College Track offers a competitive, region-specific, salary based on our compensation philosophy, which is grounded in market data. The full salary range for the position is listed below based on geography.
D.C., Oakland, Los Angeles: $120,000-$180,000
Sacramento & New Orleans: $114,000-$171,000
Denver Metro: $108,000-$162,000
As a new staff member, you can likely expect an offer in the middle of the range to ensure internal equity while leaving room for salary growth during your time at College Track. The target range for each location is listed below.
D.C., Oakland, Los Angeles: $147,000 – $156,000
Sacramento & New Orleans: $139,650 – $148,200
Denver Metro: $132,300 – $140,400
How To Apply
We’d love to get to know you. To apply, fill out the application and upload your resume. A cover letter is optional. You might consider submitting a cover letter if there is something you want to tell us about your experience that isn’t highlighted on your resume or if you are new to the fields of college access and college success.
College Track is an equal opportunity employer fully committed to achieving a diverse workforce. College Track does not discriminate on the basis of race, age, color, religion, national origin or ancestry, sex, gender, disability, veteran status, genetic information, sexual orientation, or gender identity or expression and strongly encourages all to apply.